Cale Yarborough and Bobby Unser Brown Bag Racing SECRET

AMSOIL has expanded the boundaries of lubrication science and redefined the performance possibilities of engines, equipment and machinery in automotive, commercial and industrial applications since 1972.

MAX Life Cycle Products @ Oil-Changes-Your-Way.com
Independent "Lifetime" AMSOIL Dealer since 1982
(816) 722-9630 in Saint Joseph, MO.

AMSOIL Racing is Research^™ - Devoted to Protection^™

"NASCAR Brown Bagging" Despite commitments to use particular products, teams would conceal their oils of choice in nondescript packaging and add the fluids to the race vehicles behind closed doors. Regardless of what it said on the container, it was not uncommon to find AMSOIL in the container.

Cale Yarborough Brown Bag Racing Secret
1996-04 Cale Yarborough and Bobby Unser Brown Bag Racing SECRET also MAXIMUM Fuel Economy (MPG)

Bobby Unser first discovered AMSOIL products when he contacted me with a problem.

That call began a friendship that has lasted all these years. My good friend Bobby helped us get involved in the Indy 500, and he was instrumental in our sponsorship of Al Unser Jr..
A.J. Amatuzio, President and CEO of AMSOIL, Inc.

The central theme to all of this is product quality. From the start, those who know lubrication have turned to AMSOIL. We have earned our reputation through performance, not slick advertising or evasive marketing campaigns. AMSOIL lubricants truly can make a difference. Bobby Unser, Cale Yarborough and countless others discovered that decades ago.
A.J. Amatuzio, President and CEO of AMSOIL, Inc.

Unlike other oil companies that produce specialty racing oils for elite groups and DO NOT offer them to the general public. We don’t formulate special products just for professionals – the AMSOIL products our corporately sponsored racers use are the same products available to you, whether you race on asphalt, dirt, water or snow. They provide maximum performance and superior protection to all racers, regardless of their level of competition.

We have earned our reputation through performance, not slick advertising or evasive marketing campaigns.
A.J. Amatuzio, President and CEO of AMSOIL, Inc.
AMSOIL Protection from Startup to The Checkered Flag.

Al Amatuzio began conducting serious research in 1963. By 1966 he had formulated a synthetic motor oil and put it to use in vehicles in northern Minnesota. Throughout the late ’60s Amatuzio continued his research and development and sold commercially available synthetic oils under a variety of names. In 1970 he incorporated his own name into a commercially sold product called AMMOIL. In 1971 this product name was changed to AMZOIL and it continued to be sold commercially. The true milestone came in 1972 when AMZOIL became the first synthetic motor oil in the world to meet American Petroleum Institute criteria. The new lubricant performed like no other before it. When the first can appeared on the market in 1972, it signaled the birth of an entire industry. Shortly thereafter, AMZOIL became AMSOIL.

AMSOIL has expanded the boundaries of lubrication science and redefined the performance possibilities of engines, equipment and machinery in automotive, commercial and industrial applications since 1972.

How Long Must U.S. Consumers Continue to Wait for The Truth about Vehicle Extended Oil Change Drain Intervals?

FOOTNOTE:
A.J. "Al" Amatuzio's Philosophy: "I take pride in never having conformed to industry norms or standards when these standards are contrary to peak performance."
A.J. Amatuzio, President and CEO of AMSOIL, Inc.